Insight on Household Products

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Type Product title / description Pub Price
Brief
Brief

Success: Lysol's Power & Free Campaign

This case study is part of Datamonitor Consumer's Successes and Failures research and explores how Lysol's Power & Free Campaign used social gaming on Facebook to foster brand engagement.

Published By Datamonitor
12 Apr 2013 $400
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Brief
Brief

ForeSights: 3D Printing

This case study is part of Datamonitor Consumer’s ForeSights research and explores the implications of 3D printing technology for the consumer packaged goods (CPG) industry.

Published By Datamonitor
13 Mar 2013 $400
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Report
Report

TrendSights: Simplicity

This report analyzes how the Simplicity sub-trend is shaping the consumer and innovation landscape. It examines how industry is responding to the growing demand for Simplicity amid the stresses and complications of modern life.

Published By Datamonitor
22 Jan 2013 $3450
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Report
Report

TrendSights: Disease Management

This report analyzes how the Disease Management sub-trend is shaping the consumer and innovation landscape. It examines how the growing economic burden of non-communicable disease is fueling demand for products that improve and prolong health.

Published By Datamonitor
18 Dec 2012 $3450
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Report
Report

Consumer and Innovation Trends in Laundry Care

Consumer preferences are becoming more complex and sophisticated as consumers are increasingly valuing novel, high quality, and premium products. Innovation is therefore reflecting these motivations.

Published By Datamonitor
17 Dec 2012 $3450
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Report
Report

TrendSights: Informed Shopping

In a hyper-connected, technology-enabled society, consumers are smarter and increasingly informed, enabled, and demanding. Not only is this transforming how shoppers buy, but it is also rewriting the rules of engagement.

Published By Datamonitor
19 Nov 2012 $3450
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Brief
Brief

ForeSights: Highly Targeted Supermarket Layouts

Grocery retailers are adapting stores to specific shopper missions and profiles.

Published By Datamonitor
10 Sep 2012 $400
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Report
Report

Consumer and Innovation Trends in Household Cleaning Products

General perception of household cleaning as a chore has led to innovation in cleaning products focusing on ease and convenience, as household care brands seek to make the cleaning experience easier, shorter and more enjoyable.

Published By Datamonitor
03 Jul 2012 $3450
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Report
Report

TrendSights: Sensory Fusion

This report analyzes how the Sensory Fusion sub-trend is shaping the consumer and innovation landscape. In doing so, it looks at how industry and marketing personnel are strategizing to meet consumers' demand for more intense product experiences.

Published By Datamonitor
03 Jul 2012 $3450
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Brief
Brief

ForeSights: Functional Scents

Consumer brands are starting to build upon the concept of scent-based marketing and incorporate functional benefits into product scent.

Published By Datamonitor
26 Jun 2012 $400
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