Insight on Beverages - Alcoholic

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Type Product title / description Pub Price
Case Studies
Case Studies

Budweiser: America's global beer superbrand

This case study explores the position of Budweiser as one of the world's most recognizable brands. It explores the brand's history, how it obtained its current status, its affiliations and the possible challenges that Budweiser will face.

Published By MarketLine
18 Dec 2014 $495
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Brief
Brief

10 Trends to Watch in Fast-Moving Consumer Goods in 2015

"Eating like a caveman," "the age of incontinence," and "mash-up mania" are three of the 10 trends covered in this webinar from December 16, 2014, which highlights 10 trends expected to impact fast-moving consumer goods markets in 2015.

Published By Datamonitor
17 Dec 2014 $400
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Report
Report

Our Favorite Innovations of 2014

This innovation insight document collates Datamonitor Consumer's favorite innovations of the year, and explains how they will help change the FMCG industry.

Published By Datamonitor
10 Dec 2014 $3450
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Report
Report

Rules for Launching Premium Products in the Mass Market

This commercialization strategy document is a guide to succeeding with a tiered product/pricing system in the mainstream and premium markets.

Published By Datamonitor
05 Dec 2014 $3450
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Case Studies
Case Studies

Smart Packaging: Can it really revolutionize the consumer packaged goods industry?

Smart packaging is a buzzword within the consumer packaged goods (CPG) space. This case study explains what smart packaging is, analyzes its applications, and examines the threats affecting its bid to revolutionize the CPG industry.

Published By MarketLine
05 Dec 2014 $495
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Report
Report

TrendSights: Migrating Influence

This report analyzes how the Migrating Influence sub-trend is shaping the consumer and innovation landscape. It examines how the FMCG industry is addressing demand for foreign innovation, preferences, and behaviors across the global marketplace.

Published By Datamonitor
02 Dec 2014 $3450
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Brief
Brief

Spirits Product Innovation Update – November 2014

A snapshot of innovation that has been published by Datamonitor Consumer in the previous month, linking back to relevant consumer trends.

Published By Datamonitor
28 Nov 2014 $400
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Report
Report

TrendSights: Biodiversity

Biodiversity is the variety of species within a given ecosystem. Their presence and loss affects all realms of the FMCG industry, and awareness of this is growing in business, yet much needs to be done in terms of consumer and producer education.

Published By Datamonitor
26 Nov 2014 $3450
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Brief
Brief

Beer Product Innovation Update – November 2014

A snapshot of innovation that has been published by Datamonitor Consumer in the previous month, linking back to relevant consumer trends.

Published By Datamonitor
26 Nov 2014 $400
Buy
Brief
Brief

2014 Q4 Consumer Survey Data - Global - Food & Drinks

Access our full question list and data for 25 countries from the Food and Drinks section of our 2014 Q4 Consumer Survey. The survey contains consumer insights about a number of issues including snacking habits, preferred cuisines and drink mixers

Published By Datamonitor
25 Nov 2014 $995
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