Insight on Consumer Packaged Goods

Published within

« | ... | 66 | 67 | 68 | 69 | 70 | 71 | 72 | 73 | 74 | ... | » »|

Type Product title / description Pub Price
Brief
Brief

SMART Packaging Innovation: The impact on food safety and waste

This presentation was originally given the at the Packaging Waste and Sustainability conference in Brussels in March 2012.

Published By Datamonitor
30 Mar 2012 $400
Buy
Brief
Brief

Somersby Case Study: Establishing an Alcohol Category Adjacent to Beer

A case study focusing on how the Somersby cider brand has been established in certain markets of Northern Europe and Russia, where there has historically been little tendency to drink cider.

Published By Datamonitor
04 Nov 2010 $400
Buy
Case Studies
Case Studies

Somersby Case Study: Establishing an Alcohol Category Adjacent to Beer

A case study focusing on how the Somersby cider brand has been established in certain markets of Northern Europe and Russia, where there has historically been little tendency to drink cider.

Published By MarketLine
04 Nov 2010 $495
Buy
Case Studies
Case Studies

Sony: Losing the battle in the television division

Sony transformed categories of electronics with products such as the Walkman, the first transistorized television and the PlayStation. Sony's TV division has made losses for eight years and this case study examines why it has started deteriorating.

Published By MarketLine
16 Jan 2013 $495
Buy
Company Report
Company Report

Sprinkles Case Study: capitalizing on the comfort trend with an everyday treat offering

This case study looks at the popularity of cupcakes in the US and a major player in the market, Sprinkles. The company has grown strongly thanks to a cult celebrity following and the appeal of its products as comforting, affordable treats.

Published By Datamonitor
13 Jul 2009 $295
Buy
Case Studies
Case Studies

Starbucks: Business revival in recession

Starbucks was named the No.1 World’s Most Innovative Food Company in 2012. This was attributed to the company’s revival of its business during recession. This case study will examine the strategy used to pull the company out of financial difficulty.

Published By MarketLine
26 Oct 2012 $495
Buy
Company Report
Company Report

Stella Artois Case Study: tapping into the rise of green and ethical consumerism in alcoholic drinks

A UK focused case study examining how the Stella Artois brand in the UK is tapping into consumers' intensifying ethical and environmental concerns through the 'Recyclage Deluxe' campaign

Published By Datamonitor
27 Aug 2010 $295
Buy
Report
Report

Strategies to Drive a Sustainable Supply Chain

Ethical profile has become a key factor in the food and drinks industry. While smaller companies have carved a niche for themselves by trading on ethical grounds, larger organisations must assess the sustainability of their entire supply chain.

Published By Datamonitor
02 Nov 2012 $2795
Buy
Brief
Brief

Successes and Failures Case Study: 7UP Antioxidant

This case study is part of Datamonitor Consumer’s Successes and Failures research and explores the reasons behind the failure of 7UP Antioxidant.

Published By Datamonitor
24 Apr 2013 $400
Buy
Brief
Brief

Successes and Failures Case Study: AMAzon Coco-T

This case study is part of Datamonitor Consumer's Successes and Failures research and explores the successful launch of AMAzon coconut water and tea products in the US and Brazil.

Published By Datamonitor
15 May 2013 $400
Buy

« | ... | 66 | 67 | 68 | 69 | 70 | 71 | 72 | 73 | 74 | ... | » »|

No help is available.