Access our full question list and data from the Personal Care section of our 2013 Consumer Survey. We surveyed 25,000 consumers in 24 countries about their views on health and beauty and the product claims which most influence their product purchase.
There are many dynamics that influence consumer purchasing behaviors in the beauty space. This interactive model allows you to see the approach taken by your target demographics to buying new personal care products in up to 20 global markets.
There are several features of beauty products that can tempt consumers into paying a price premium. This interactive model allows you to see which claims resonate most with your target demographics in up to 20 global markets.
Edit my basket
© Datamonitor 2014. All rights reserved
Terms & Conditions