All Research on Life and Pensions in United States

Insight

Report
Report

Marketing Strategies for Rebranding Financial Services

The financial crisis caused an unprecedented collapse in consumer trust and providers need to rebuild their brands. Datamonitor’s Financial Customer Intelligence framework offers insight into core consumer demands that must be met by the industry.

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The Future of Social Media for Marketing Financial Services

Traditional marketing practices are becoming less effective as consumers are overexposed to marketing messages and technology gets better at blocking these out. Social media offers the opportunity to increase the impact of marketing for FS providers.

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Customer Experience in the Online Channel: Building Best Practice Strategies

As the online channel commands an increasing share of customers’ financial activity, it becomes even more crucial for financial services providers to ensure their online customer experience is an asset to their business.

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Profiles

Company Profile
Company Profile

CUNA Mutual Group

CUNA Mutual Group (CUNA or 'the company') is a private provider of financial services to credit unions. The company offers insurance and protection, lending solutions and marketing programs, branded consumer insurance products, and investment and retirement services. CUNA operates in the Americas and Europe. It is headquartered in Madison, Wisconsin, and employs 4,300 people.

Published By MarketLine
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Company Profile
Company Profile

New York Life Insurance Company

New York Life Insurance Company (New York Life Insurance or 'the company') is a mutual life insurance company engaged in providing a range of insurance and investment products, and services. It offers life and health insurance, long-term care, annuities (including single premium immediate annuities or guaranteed lifetime income annuities), pension products, mutual funds, and other investments and investment advisory services. The company primarily operates the US, where it is headquartered in New York City,

Published By MarketLine
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Company Profile
Company Profile

American International Group, Inc.

American International Group, Inc. (AIG or 'the group') is a global insurance company. The group provides a range of property casualty insurance, life insurance, retirement products, mortgage insurance, and other financial services to customers. AIG operates in the Americas, Europe, Africa, the Middle East, and Asia Pacific. It is headquartered in New York City, New York, and employed 64,000 people as of December 31, 2013.

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