All Research on Household Products

Insight

Report
Report

Marketing To Families With Kids Part 2: How and When To Target Dads

Fathers are increasingly involved in FMCG purchasing decisions, whether they are in traditional nuclear families, stay-at-home dads, single dads or same-sex dads. But marketers have far less information on dads than they do on moms.

Published By Datamonitor
$2795
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Brief
Brief

Household Cleaning and Laundry Innovation Update: Q1 2015

A snapshot of innovation that has been published by Datamonitor Consumer in the previous quarter, linking back to relevant consumer trends.

Published By Datamonitor
$400
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Brief
Brief

Seize+Adapt Case Study: Wider applications for a weed killer easy-dose bottle

This case study is part of Datamonitor Consumer's Pack-Track Seize+Adapt research and explores how an easy-dose weed killer pack could potentially be used for other applications.

Published By Datamonitor
$400
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Market Data

Interactive Model
Interactive Model

Interactive Data: Consumption Frequency and Purchasing Behavior in Household Care Products

This interactive data model explores consumption frequency and purchasing behaviour in key household care categories for various consumer groups in the 25 countries surveyed.

Published By Datamonitor
$10000
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Interactive Model
Interactive Model

Interactive Data: Brand Switching Behavior in Personal Care and Household Care

This interactive data model explores brand loyalty and shopping attitudes within the Personal Care and Household Care sectors. Filters can be used to view the data for a number of different consumer segments.

Published By Datamonitor
$10000
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Interactive Model
Interactive Model

Next Generation Emerging Markets: Local vs International Brand Preference by FMCG Sector

This interactive model compares consumers’ preference for local and international brands in six key FMCG sectors. Filters can be used to view the data for a number of different consumer segments.

Published By Datamonitor
$10000
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Profiles

Company Profile
Company Profile

Franz Haniel & Cie. GmbH

Franz Haniel (Haniel or 'the group') is a Germany-based business group controlling diversified businesses. It operates through its four business divisions: CWS-boco, engaged in the textile services, washroom hygiene and dust control mats; ELG, stainless steel recycling and trading; TAKKT, mail order businesses; and Metro Group, retail and departmental stores. The group operates in Germany, the UK, the US, France, Netherlands, Norway and other countries. The group is headquartered in Duisburg, Germany, and

Published By MarketLine
$175
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Company Profile
Company Profile

Henkel AG & Co. KGaA

Henkel AG & Co. KGaA (Henkel or 'the company') is a Germany-based company with business interests in laundry and home care, cosmetics/toiletries, adhesives, sealants and surface treatment products. The company operates worldwide. It is headquartered in Dusseldorf, Germany and employed 46,850 people as of December 31, 2013.

Published By MarketLine
$175
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Company Profile
Company Profile

The Procter & Gamble Company

The Procter & Gamble Company (P&G or 'the company') is one of the world's largest consumer goods companies. It markets branded products in beauty, health, fabric, home, baby, family, and personal care categories. The company operates in the Americas, Europe, the Middle East and Africa (EMEA) and Asia. It is headquartered in Cincinnati, Ohio and employed about 118,000 people as of June 30, 2014.

Published By MarketLine
$175
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