Opinion on Food in Asia-Pacific

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Type Product title / description Pub Price
CommentWire
CommentWire

Mars: rejecting proposals to relax chocolate definition

Mars' criticism of a possible relaxation of the rules on what defines a chocolate product in the US would appear to show the company has for once rightly predicted consumer opinion. With a growing consumer trend for premium snacks and a desire for authentic foods, a move into cheaper chocolate production could have prompted a consumer backlash against the company.

Published By Datamonitor
20 Sep 2007
CommentWire
CommentWire

General Mills: benefiting from the returning popularity of eating at home

Consumer behavior has shifted toward a preference for dining at home rather than in restaurants, due to tightened budgets and the growing awareness of the need for a healthy diet. For food manufacturers and supermarkets, meeting these consumer needs, while also taking into account that they have limited time available outside of work, will be key if they are to withstand the economic downturn.

Published By Datamonitor
05 Feb 2009
Expert View
Expert View

Kraft pulls iSnack2.0 name after backlash, but publicity may have done more good than harm

Vegemite, one of the most popular food brands in Australia, has been forced to scrap the ill-fitting name 'iSnack2.0' after being lambasted both by consumers and the media. Despite the widespread criticism of the name and its withdrawal, Datamonitor views the intense media debate as a boon to a brand struggling with slowing sales.

Published By Datamonitor
05 Oct 2009
ResearchWire
ResearchWire

PLA Innovation of the Week: a pie baking kit with everything you need for a homemade pie

Published By Datamonitor
07 Sep 2011
ResearchWire
ResearchWire

PLA Innovation of the Week: coffee is the new flavor for potato chip fans

Published By Datamonitor
24 Nov 2011
ResearchWire
ResearchWire

PLA Innovation of the Week: a pink soft drink for women

Published By Datamonitor
24 Feb 2012
ResearchWire
ResearchWire

PLA Innovation of the Week: cooling off with icy cup noodles

Published By Datamonitor
10 Aug 2012

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