The vodka market in France is set to significantly decrease in value over the next few years, with the unflavored vodka category expected to suffer the most. Worth an estimated $67.2 million in 2004, the French vodka market is forecast to drop in value by over $10 million to around $54.1 million by 2009. This represents an average annual loss of 4.3% between 2004 and 2009.
Source: Datamonitor, Interactive Consumer Database