Introduction

This databook provides key data and information on the dried food market in Nigeria. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope of this research

• Contains information on four categories: dried pasta/noodles, dessert mixes, dried ready meals and rice
• Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data
• Category level company and brand share as well as distribution share information for 2008 and 2009
• Review of the top two companies within the dried food market, including company overview, key facts and business description

Research and analysis highlights

The market for dried food in Nigeria increased at a compound annual growth rate of 7% between 2004 and 2009.

The dried pasta/noodles category led the dried food market in Nigeria, accounting for a share of 55.5%.

Leading players in the Nigerian dried food market include Dangote Group, Stallion Group and Indofood.

Key reasons to purchase this research

• Develop business strategies by understanding the quantitative trends within the dried food market in Nigeria
• Design effective marketing and sales strategies by identifying key market categories and segments
• Identify key players within the market to plan lucrative M&A, partnerships and agreements