The Global Tradeshow Update is Datamonitor's look back at LIWF. The update provides an overview of the event, reports the opinions of exhibitors and organizers on the key issues affecting the sector, and also provides a summary of major products and innovations from the tradeshow.
Features and benefits
- Get the highlights from this year's LIWF.
- Drive product ideation or track emerging trends by studying the key innovations from the tradeshow.
- Gain an insight into the mood of the industry through the opinion of key players.
An award-winning wine created by actress Drew Barrymore was among the more notable launches spotted by the Product Launch Analytics (PLA) team at this year’s LIWF tradeshow. Meanwhile, brandy takes on a more translucent appearance, and wine meets fashion as chardonnay looks to designer handbags for packaging inspiration.
Your key questions answered
- What is LIWF?
- What were the highlights of this year's show?
- What were the major new product and innovation trends to emerge from LIWF that I should be aware of?