Insight

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Type Product title / description Pub Price
Brief
Brief

Cadbury Roses "Cartins" Case Study: When sustainability vies with tradition

In 2009 Cadbury trialed a new packaging format for its seasonal Roses chocolates brand, replacing the standard 975g metal tin with a carton box pack, but reverted to the tin format the following year after poor sales.

Published By Datamonitor
06 May 2011 $400
Buy
Report
Report

Market Insights: Household Products in the US

Analysis of the household products market in the US providing information on market size, growth and prevalent trends alongside insights on the competitive landscape and consumption and usage data. consumption and usage data.

Published By Datamonitor
06 May 2011 $1500
Buy
Report
Report

Genzyme Corporation: PharmaVitae Report

Analysis of Genzyme's corporate strategy, marketed portfolio, pipeline potential and financial position in 2010 and to 2016

Published By Datamonitor
06 May 2011 $2800
Buy
Report
Report

The Future of Household Care Consumer Trends in Australia

Examines how Australians' household care choices are influenced by evolving consumer and social trends, and how responding to the changing preferences associated with these trends is critical to successfully targeting Australians in the future.

Published By Datamonitor
06 May 2011 $3450
Buy
Report
Report

Dainippon Sumitomo Ph. Co., Ltd: PharmaVitae Report

Analysis of Dainippon Sumitomo's corporate strategy, marketed portfolio, pipeline potential and financial position in 2010 and to 2016

Published By Datamonitor
06 May 2011 $2800
Buy
Case Studies
Case Studies

Cadbury Roses "Cartins" Case Study: When Sustainability Vies with Tradition in the UK Seasonal Chocolate Market

In 2009 Cadbury trialed a new packaging format for its seasonal Roses chocolates brand, replacing the standard 975g metal tin with a carton box pack, but reverted to the tin format the following year after poor sales.

Published By MarketLine
06 May 2011 $495
Buy
Brief
Brief

Location-based Mobile Apps Case Study: Harnessing location-aware technology in CPG mobile marketing

This case study examines the growth of location-based mobile apps, primarily in the US, and assesses how consumer packaged goods marketers can best harness them in their product marketing as well as looking at the barriers holding back take-off.

Published By Datamonitor
05 May 2011 $400
Buy
Case Studies
Case Studies

Location-Based Mobile Apps Case Study: Harnessing Location-Aware Technology in CPG Mobile Marketing

This case study examines the growth of location-based mobile apps, primarily in the US, and assesses how consumer packaged goods marketers can best harness them in their product marketing as well as looking at the barriers holding back take-off.

Published By MarketLine
05 May 2011 $495
Buy
Brief
Brief

UK Consumer Credit 2011: The Next Opportunity for Aggregators

This brief provides an overview of aggregator activity in the consumer credit market, and discusses the issues that will govern the prospects for the distribution of consumer credit via aggregators in coming years.

Published By Datamonitor
04 May 2011 $2795
Buy
Brief
Brief

Unlocking Secrets: Insight from the 2011 UK Retail Banking Survey

This PowerPoint summary provides a top level overview of Datamonitor’s 2011 Retail Banking Survey, highlighting the key findings. The survey focuses on three areas: mortgages, unsecured lending and current accounts.

Published By Datamonitor
04 May 2011 $2795
Buy

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